

To complete our behavioural merchandising components for e-commerce, we have just launched a new plug-and-play behavioural advertising solution.
You will find all details on this new offer on our corporate website (including new look & feel and new logo too!). Specially designed for digital retailers willing to expand their reach, we are very excited to announce that these behavioural ad banners are performing 10 times better than conventional campaigns!
Another interesting feature is the pay per click business model for advertisers, which is (still) quite uncommon in the uprising behavioural targeting market. While the costs of sponsored links are increasingly high, Criteo offers advertisers an alternative with powerful ultra-targeting graphical advertising. In addition to high volumes of clicks combined with a high quality of traffic, we offer advertisers an exposure of their brand that is not possible on sponsored links. Various tests have shown that one post click order generates an additional 3 post view orders in parallel due to memory of the campaign.
In parallel, Criteo continues its European expansion. Already present in France and Italy, Criteo has also opened a permanent office in London to cover the UK market. Our British team is leaded by Laurent Gibb, previously head of strategic partnerships at Shopping.com (eBay group).
As the UK market is by far the most mature in Europe, we believe it’s the most receptive to new solutions to increase Return On Investments (ROI) on advertising campaigns.
Here is the new Top 500 blogs based on traffic (January 08 unique visitors, english written blogs only which have installed Autoroll only).
Blogs in the top 10 include :
1 Daily Entertainment! Celebrities, News, Videos, Fun, NSFW Stuff and much more!!!
2 Death by 1000 Papercuts
3 fsckin w/ linux
4 live-bootleg
5 Nokia Symbian Mobile Themes | Chaos Inc.
6 Odds Bodkins!
7 Cell Phone Planet
8 Bjørn’s blog
9 TechChee.com, online shopping for gadgets and hot tech stuff
10 Seriously Good
To read the top 500, click here.
Still more and more users installing Criteo Autoroll. Consequence: it is harder and harder to appear in this TOP 100. So congratulations to all this bloggers for being in our TOP 500.
Reminder : this top is for on english written blogs which have installed Criteo Autoroll only and ranked by number of unique visitors per month.
On February 11 we will be moving to a new office.
Criteo has changed considerably over the months.
Those who have visited us recently will know that with over 25 staff, we can no longer squeeze into the floor we currently occupy. The new office allows us all to be on two floors and provides us with the freedom to expand.
From Monday 11th February our new address in France will be :
63 boulevard Ménilmontant
75011 Paris
And one more article about Criteo. Thanks to Robert Andrews for the article.

Thanks to Alarm Clock Euro for this post.
